Sold Out: The Future of Marketing Webinar

The November 2023 Newsletter — 

There’s no denying that AI will have an exponential impact on the future of marketing. We’re guessing that’s why our webinar, The Future of Marketing: How to Use AI to Your Advantage in Your 2024 Marketing Plan, was a sold out show!

We explored how artificial intelligence can revolutionize marketing strategies, streamline processes, and boost business growth. Our speakers shared invaluable insights, practical tips, and real-life examples to help attendees harness the power of AI in their marketing efforts. We covered a range of topics including:

• How iBec is using AI and our principles surrounding it
• Positioning AI as a tool to make yourself more creative
• How to engineer prompts for: 
  • Google ad copy
  • Email marketing
  • SEO keyword research and content optimization
• A demonstration of how we used AI to develop a fun new tool for one of our clients

We also opened the floor to hear from attendees about how they are already using AI to their advantage and what everyone thinks about this new development in the world of technology.

Want to make sure you don’t miss our next webinar? Sign up for our email list at the bottom of this blog post!

iBec Design Spotlight: 

Great University Campaign Summary Report

Started in 2020, with a goal of raising $42 to $46 million, the University of Maine’s five-year Great University Campaign began. Within only three years, however, they had raised more than $50 million and broke the record for the most philanthropic dollars raised in the shortest amount of time in USM history. iBec Creative partnered with USM to design their Great University Campaign Summary Report to outline just where the transformations will take place.

Congratulations to USM for this amazing opportunity to revolutionize their impact as an educational and community leader in Maine. We can’t wait to see the new opportunities come to life! Head to their website to see a digital version of the report!

iBec Spooky Season

With a spirited crew like the team over here at iBec, the annual pumpkin carving contest has been known to truly lean into the “contest” part of its name. With thrown votes and good-humored cheating, historically the winner is chosen based on who can finagle the most votes. Whether that be through the sneaky development of an automated voting system or simply whoever commits the most time to continually submitting votes for their own pumpkin, it appears as though the contest was an honest one this year. Although, perhaps some of us are just getting more stealthy… Which iBec pumpkin carving got your vote this year?

Congrats to our 2023 winner, Kes! Take a look at her winning carving below:

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